Met this guy on tuesday evening for an interview in Brick Lane. Whilst tucking into samosa Craeze told me all about his plans for a global clothing label. Inspired by the graff culture in East London, Craeze's designs have a message- they all say something about life in 'the hood'. "Every design is raw emotion" Craeze said, "they're not just designs, they're a part of me, of my life."

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